Why We Don't Do Black Friday Sales
Black Friday is just around the corner, swiftly followed by Cyber Monday only three days later. This is the time of year when countless brands flood your inbox with promises of deep discounts and "unmissable" deals. Not us, we don't do Black Friday sales. Not this year. Not next year. Not any year.
The Truth Behind Black Friday "Deals"
Every November, you're bombarded with emails from brands about their amazing sales and great discounts. But let's be honest—most of these so-called "deals" aren't what they seem. If a brand can afford to slash their prices for a couple of weeks each year, it's a sign their regular prices are inflated year-round. That's not fair pricing. It's a marketing tactic designed to make you feel like you're getting a bargain when in reality, you're not.
Our Commitment to Honest Pricing
At Oh My Clumsy Heart, we’ve never participated in Black Friday sales, and we never will. Why? Because our prices are honest and fair every single day of the year. We don’t artificially mark up our jewellery just to offer big discounts during the holiday season.
By selling our jewellery directly to you through our online store, we cut out the middlemen, keeping our costs—and your prices—low. If we chose to sell through traditional retail channels, our jewellery would cost at least 50% more due to the added markups. Sure, we might be able to afford to run sales and offer discount codes all the time. But that’s not how we do things.
A Different Way of Doing Business
From day one, our mission has been clear: to create timeless, minimal jewellery that is worth buying at full price, any time of the year. Instead of discounting prices to drive quick sales, we focus on offering consistent value and quality.
That’s why we rarely run discounts and only hold a "Zero Waste Sale" annually. This event allows us to find homes for customer returns, seconds, and samples—pieces that are perfectly wearable but don’t meet our strict standards for new stock.
The Gift of Timeless Jewellery
If you’re shopping for someone special this holiday season, consider giving a piece of ethical jewellery that will be cherished for years to come. Or opt for a gift card, letting your loved one choose something they’ll truly adore.
At OMCH, our jewellery is always available at fair prices, every day of the year. We believe in the value of our products, and we think you will too—without the need for a discount code.
No Black Friday hype. Just quality jewellery, honestly priced.
