Our Story
Oh My Clumsy Heart is a small jewellery business in the UK. We've been making minimalist, sustainable jewellery since 2012—long before sustainability became a trend. Our pieces are as kind to your wallet as they are to the planet.
Based in Birmingham, we handcraft our jewellery using recycled metals and skip the ridiculous retail mark-up, because nice jewellery shouldn’t cost a fortune or the Earth. Affordable, eco-friendly, and made with love—that’s how we do things.

It started with a simple idea: eco-friendly minimalist jewellery for a fair price.
Finding jewellery that’s affordable, built to last, and eco-conscious can be difficult to find. Until now.

About Oh My Clumsy Heart
Hello, I'm Sophie. I've been making sustainable minimalist jewellery for over 10 years.
Oh My Clumsy Heart began in 2012, born out of a simple yet frustrating realisation: finding minimalist jewellery that was both sustainable and affordable was impossible. So, I decided to create it myself.
I started with a small collection of jewellery essentials, all crafted from responsibly-sourced metals. Every piece is handmade in Birmingham, UK, and sold directly from my studio—cutting out traditional retail mark-ups.
Over the years, the collection has grown, but my ethos has stayed the same. Oh My Clumsy Heart is still a small, online-only brand, committed to sustainability and honest pricing. Because great jewellery should feel good in every way.
Award-winning Jewellery
Jewellery Brand of the Year 2023 (Global Awards)
Best Sustainable Fashion Jewellery Brand 2023 (Northern Enterprise Awards)
Best Woman-Owned Minimal Jewellery Brand 2023 (Influential Businesswoman Awards)
Best Fine Minimal Jewellery Online Store 2023 (Midlands Enterprise Awards)

What We Believe In
We believe less is more, trends aren't to be followed, and nice jewellery shouldn't cost a fortune—or the Earth.

Rethinking Fashion
After launching Oh My Clumsy Heart, I quickly realised it wasn’t just jewellery that needed a rethink—it was my entire wardrobe.
The more I learned about the environmental impact of fast fashion, the harder it was to ignore. So, I made a choice: I quit fast fashion and embraced a simple, more sustainable way of living.
As I created a wardrobe and lifestyle that reflected my values, I felt inspired to help others do the same. I became a freelance writer, exploring how small, intentional changes can have a meaningful impact.
For over a decade, I’ve been crafting capsule wardrobes and writing style guides that help others curate versatile outfits with fewer, better pieces—because dressing thoughtfully doesn’t just simplify your life, it’s kinder to the planet too.
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Sustainable Necklaces
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Sustainable Earrings
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Sustainable Rings
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