Ethics & Sustainability

We want to make a real difference with our affordable, eco-friendly jewellery. By using recycled metals, ethically sourced stones, and eco-friendly packaging, we keep our process honest, and our prices fair.

Our Promise

Affordable Eco-Friendly Jewellery

  • Fairtrade licensed suppliers of recycled metals
  • Ethical stones from suppliers with full traceability
  • Fair direct-to-consumer prices
  • Recyclable plastic-free packaging
  • Carbon neutral delivery
  • Take-back programme with repair and recycling service

We take pride in putting the planet before profit

Sustainability In The Studio

Every choice we make matters, and we’re committed to keeping our impact as minimal as possible. From responsibly sourced metals to plastic-free packaging, every detail is thoughtfully considered.

But sustainability goes beyond our jewellery. From the props in our photoshoots to the clothes on our models, almost everything is thrifted. Even our studio is outfitted with preloved workbenches, storage, and tools.

As a small business, we’re always looking for new ways to reduce our environmental footprint. If you have any ideas or questions, we’d love to hear from you!

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Small Batch Production

All of our jewellery is made with love in our studio right in the heart of Birmingham’s Jewellery Quarter, UK. We craft each piece in small batches, keeping waste to a minimum and avoiding over-production.

By skipping the usual retail mark-ups and selling directly from our studio, we’re able to keep our jewellery affordable—without compromising on quality. It’s our way of making sure beautiful, sustainable pieces are accessible to everyone.

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Sustainable Jewellery Handmade in Birmingham

Responsibly-Sourced Metal

We craft our jewellery using only high-quality metals. Each design is made from recycled gold and sterling silver—durable, timeless, and kind to both your wallet and the planet.

Our metals come from trusted UK suppliers we’ve worked with for years, chosen for their shared commitment to craftsmanship and sustainability. These suppliers are Fairtrade licensed, produce recycled metals, and prioritise worker safety, fair wages, and ethical practices.

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Affordable Jewellery Gift Ideas

Eco-Friendly Packaging

Every time you receive our jewellery we want the unboxing to feel special—without the environmental impact. While pretty packaging might look nice, it’s incredibly wasteful. That’s why we keep things simple, minimal, and eco-friendly.

Our packaging is sourced from small businesses that share our commitment to sustainability. Everything is reusable and recyclable, so you can feel good about your purchase from the moment it arrives.

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Fair Pricing

Sustainable jewellery doesn’t have to cost a fortune. We believe that eco-friendly jewellery should be accessible to everyone, which is why we craft our jewellery in small batches and sell directly from our studio in Birmingham’s Jewellery Quarter.

By cutting out the middlemen, wholesale mark-ups, and retail overheads, we keep our prices fair and transparent. No import fees, unnecessary add-ons, or designer premiums—just thoughtfully crafted, sustainable jewellery at a fair price.

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